Poland has long been at the forefront of developments in Central and Eastern Europe’s television industry. Last year, however, it took a quantum jump by launching IPTV, HDTV and VOD all within a matter of months.
This has created an even more competitive marketplace and brought with it greater choice than ever before for viewers. The country now stands on the verge of more change, with 2007 likely to see increased foreign involvement in the terrestrial sector and an acceleration in the rollout of additional services in the cable, DTH and IPTV sectors. True to form, Poland will remain a dynamic market and regional pacesetter.
The Poland Market Report, the first in the Broadband TV News Briefing Series, provides a concise overview of the Polish market as of January 2007. Divided into sections covering regulation, satellite, cable, DTT. IPTV/mobile, HDTV, public and private broadcasting, it should prove an indispensable tool for anyone looking for up-to-date and easy to access information on the country’s rapidly expanding television industry.
The report is available as a PDF and is priced at £147